Industry
Strategy Sessions

SATURDAY 20TH SEPTEMBER — Marketing Your Wedding Business
MONDAY 10TH NOVEMBER — Zero To Six Figures
MONDAY 23RD MARCH — Automate Your Wedding Business

MAPLE & WREN STUDIO
15 DYER ROAD, BASSENDEAN

Strategise. Simplify. Streamline.

Our bi-monthly Strategy Sessions are the perfect opportunity to deep-dive and dissect your business— whether its through streamlining processes, simplifying your workflow or strategising to attract the clientele you actually want.

Consider this your space to pause, plan and grow your business with intention.

Running a wedding or events business often means wearing all the hats and figuring things out as you go. Our Strategy Sessions are designed to take the guesswork out of growth, whether it’s by refining your marketing, gearing up to go full time or streamlining your systems and processes.

These short intensives are the perfect setting for florists, planners and creatives within the wedding and events industry who want clarity and confidence to run their business with more ease.

No matter where you’re at in your business journey, these strategy sessions are designed to meet you where you are. They also provide a great opportunity to connect with like-minded people and network with other creatives within the industry.

We’ll give you a treasure trove of practical skills, proven strategies and focus time to deep-dive and dissect your business in a supportive and encouraging environment. 

What’s included in our Strategy Sessions:

  • 2-3 hour intensive live sessions led by Maple & Wrens Creative Director, Elysia Tsangarides.

  • Topic-specific training, proven strategies and clear, actionable steps for you to carry through to your individual business journey.

  • Dedicated Q&A time for clarity and personalised support.

  • Networking and connecting with likeminded industry creatives.

  • Nibbles and refreshments.

What we recommend bringing:

  • Laptop and/ or note taking supplies.

MARKETING YOUR WEDDING BUSINESS

SATURDAY 20TH SEPTEMBER 2025
10AM - 1PM

In this 3 hour strategy session, you’ll learn how to create a simple, clear marketing plan that supports your business goals, connects you with your ideal clients, and helps you book more of the work you actually want to be doing.

This is the perfect class for you if:
- You’re winging it with marketing and need a real plan that works.
- You’re attracting the wrong clients, or none at all.
- Marketing feels overwhelming and you’re not sure where to even begin.
- You want to book more of the work you actually want to be doing.

ZERO TO SIX FIGURES

MONDAY 10TH NOVEMBER 2025
6:00 PM - 8:30 PM

Thinking about taking your wedding or floral business full time? In this 2.5 hour introductory strategy session, we’ll walk you through the exact steps we took to build Maple & Wren into a six-figure business— covering set-up, structure, strategy, and what really matters in those early stages.

This is the perfect class for you if:
- You’re dreaming of going full time but don’t know how to get there.
- You want to skip the fluff and learn what actually builds a six-figure business.
- You’re stuck in setup mode and need clarity on what to prioritise first.
- You’re ready to turn your talent into income using structure and strategy.

AUTOMATE YOUR WEDDING BUSINESS

MONDAY 23RD MARCH 2026
10AM - 1PM

Join us for an easy, beginner-friendly intro to using AI and automation in your wedding or floral business. We’ll look at tools that save time, help with marketing and content creation, and take care of the repetitive stuff so you can focus on the fun, creative parts.

This is the perfect class for you if:
- You want to spend more time creating, and less time stuck behind your laptop screen.
- You want a smoother way to handle bookings, without all the back and fourth.
- You’re ready to grow, but daily tasks are draining your time and energy.
- You want to feel in control of your workflow, not constantly catching up.

Really wanna catapult your business?
Enrol in all three Strategy Sessions for just $500!

Three sessions. One smart investment.
Get $100 off with our Strategy Session Bundle below.